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Fashion New Media

Image Courtesy of Paul Sunday (faculty)

Jump into fashion brand creative marketing through the certificate program in fashion new media.

Examine the digital landscape. Develop a vision. Create deliverables for target audiences. Finish with a market-ready, professional design portfolio and build your network in the world’s fashion capital: New York City (all in-person classes are held in the Pratt Manhattan Center).

Fashion New Media is a multidisciplinary program:

  • Branding and Digital Marketing (build a brand from the ground up, or grow an existing brand)
  • Digital Fashion (unlock the potential of NFTs, and explore what is possible in the Metaverse)
  • Graphic Design (communicate your message with typography, layout, color and image)
  • Photography and Video Production (become a photographic and video content creator)
  • Web Design (design blogs and websites)

Pratt Institute is authorized under Federal law to enroll non-immigrant, international students. International students are required to maintain a full-time schedule, consisting of a minimum of 18 hours per week, during the fall and spring semesters. International students can learn how to apply here.

This program features small, interactive classes, real-time instruction (either in-person, or on Zoom), free access to software for remote use, and free access to designated campus labs. Students will earn a certificate upon successful completion of all required courses.

Approximate cost of the certificate is $7000 per semester (3 semesters, full-time program; 12-18 months duration).

Certificate Requirements

  • Adobe InDesign
  • Branded Content Marketing
  • Consumer Research and Insight Development
  • Digital Fashion: Brand Vision
  • Digital Marketing
  • Event Marketing
  • Introduction to Marketing Communications
  • Introduction to Photoshop
  • Introduction to Adobe Illustrator

Electives (select 9 classes from the following programs)

Portfolio (choose 5 classes from the following program)

A required class may be substituted for an elective class with prior approval


For advisement contact:
Chris Ferrara
Director of New Initiatives and Strategic Programs