A woman wearing a black jacket looks directly into the camera. The Manhattan bridge, the East River, and Manhattan are in the background.

Image courtesy of Aurélie Lionet

Ramp-up your skill-set and position yourself in the creative job market in 15 weeks!

Arm yourself with the knowledge and strategies needed to succeed in a creative career. Discover career options while learning best practices in marketing communication, copyright law, and licensing. Hone a craft  in a creative field of choice. Position yourself strategically with a professional design portfolio and resumé.

Pratt Institute is authorized under Federal law to enroll non-immigrant, international students. International students are required to maintain a full-time schedule, consisting of a minimum of 18 hours per week, during the fall and spring semesters.

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certificate requirements


Foundation (Required)

PMFD-750     Introduction to Creative Careers
PMFD-751     Introduction to Marketing Communications

Technology (Choose one)

PMCG-202    Introduction to Adobe Illustrator
PMCG-420    Adobe Illustrator Advanced
PMCG-422    Introduction to Photoshop
PMCG-425    Photoshop Advanced
PMCG-303    Adobe InDesign
PMCG-406    Adobe After Effects
PMCG-509    Video Editing: Premiere Pro
PMCG-318    Sketch for UX/UI

Portfolio (Required)

PMFD-301B Project/Portfolio Development

Concentration (Select 3 classes, or 108 hours of study, from one)

Branding and Digital Marketing
CAD Design
Entrepreneurship and Innovation
Interior Design
GIS and Design
Graphic Design
Human Centered Design (UX/UI)
Photography and Video
Web Design

*Class substitutions are possible with prior approval

INTRODUCTION TO CREATIVE CAREERS
PMFD-750

Discover the creative careers landscape for visual artists and designers. From staff roles to freelancing to launching an LLC, know your career options.  Learn how to protect your intellectual property through copyright basics and how to maximize distribution of your work through licensing. Get feedback and advice to improve your resumé.

THURSDAYS
JAN 23- APR 9 | 6:30–9:30PM
10 SESSIONS | 3.0 CEU’s | $950

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INTRODUCTION TO MARKETING COMMUNICATIONs
PMFD-751

Artists and designers know that visual language is paramount to the value proposition their services and products communicate to clients and customers. Yet many overlook how they present their services and products in oral and written language. Develop marketing communication skills for your creative practice. From pitch to final copy, compel and grow your audience.

THURSDAYS
JAN 23- APR 9| 6:30–9:30PM
10 SESSIONS | 3.0 CEU’s | $950

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PROJECT/PORTFOLIO DEVELOPMENT
PMFD 301B

Your portfolio is critical to your success. Build a portfolio that emphasizes your specialty. Refine projects you have worked on during the semester with the aim of producing a cohesive body of work to market yourself/your brand.

MONDAYS, TUESDAYS, WEDNESDAYS
APRIL 13–APRIL 29 | 9 AM–3 PM
OR
MONDAYS, TUESDAYS, WEDNESDAYS
APRIL 13–APRIL 29 | 3–9 PM
6 SESSIONS | 3.6 CEUs | $250

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