Richard Green
Professor
Biography
He is currently on the faculty of Pratt Institute Design Management Program teaching Innovation and Change, Organizational Behavior, Strategic Leadership, and Strategic Marketing and is teaching. He has taught Managing Change at New York University’s Stern Graduate School of Business, Marketing Communications at Yeshiva University and Principles of Advertising at Fordham University
Richard has over 30 years of experience in new product development, marketing and operations management as Director of Marketing with several Fortune 500 companies including Montgomery Ward and Citibank-Diners Club, where he was responsible for new business ventures and product development. His professional consulting experience includes data base marketing, branding, new product development, catalog sales, and telemarketing.
He has worked with a variety of clients including financial service institutions, labor organizations, building trades, high tech companies and non-profit organizations helping them increase their abilities to contribute to significant business improvements. Richard has the ability to connect with individuals and groups at all levels of organizations, helping them overcome hurdles and move forward through open communication, probing questions, encouragement and creative ideas.