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Bare Snacks (Edible Packaging)

By Clarissa Trevina

MS Packaging, Identities and Systems Design, ’25

The image features several GoMacro Macrobars, specifically the "Sweet Awakening" flavor, displayed on a marble surface. Some bars are unwrapped and laying next to the packaged ones. Also present are scattered coffee granules and various powdered ingredients. The packaging prominently displays the brand name and product details, highlighting attributes like being organic, vegan, and gluten-free.

Course: DES-695 Capstone Project

When consumers embrace new materials like edible packaging, they help drive industry change and shift the narrative from waste to wonder. I chose to create a film because it reminds you of a wrapper, so it’s already something a consumer would be familiar with. During the trials, I learned not only ingredients but even the temperature time were crucial. The film is also washable, shelf stable (over two months), and takes well to heat and humidity.