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Conversations of Consequences-Measuring Return on Experience with Tim Kobe and Roger Lehma

April 20, 2021 10:00 AM – 11:00 AM


Our world is about to re-set post Covid. How can we create outcomes that enable thriving? Tim Kobe and Roger Lehman, authors of the new book, Return on Experience believe design plays an integral role in shaping human progress. It defines what we value and what we desire. From Eight Inc’s retail design for the iconic Apple stores to their new bid to restore the Notre Dame Cathedral, we will explore human-focused design around 12 themes including risk, empathy, differentiation, and complexity. We will investigate how design can help enterprise leaders shape new values and desires that advantage our interconnected human and planetary existence – a future with a return on thriving.

Tim Kobe is a design leader, author and founder of the globally recognized strategic and experience design firm Eight Inc. For over 30 years Kobe has been a leader in design, innovation and branded experience. Eight Inc. has worked with companies such as Apple, Virgin Atlantic Airways, Nike, Coke, Knoll and Citibank.

Roger Lehman has been a professor at INSEAD since 2000, teaching and designing leadership programs across INSEAD’s three campuses in Fontainebleau, Singapore and Abu Dhabi. As Co-founder and Director of INSEAD’s Executive Master in Change, he specializes in building psychological awareness and insight at the individual, team and organizational level.

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