Ron Travisano (Advertising, Alumnus and Faculty)

Meow Mix, (1979) television commercial)
Courtesy of Della Femina Advertising

Travisano created the singing cat commercial with his firm, Della Femina Travisano & Partners, for Ralston Purina. When Meow Mix announced plans in 2002 to bring back the ad campaign, The New York Times called the tune “one of the best known, most readily sung commercial jingles.”

  • Tags: