Pratt Institute

Fac­ulty: Patrick Fen­ton, Willy Schwen­zfeier, and Noah King

Gen­eral Mills Pack­ag­ing Design Stu­dio: Stu­dents researched and devel­oped con­ve­nient cereal pack­ages for Club Stores.  Stu­dents inves­ti­gated all aspects of the cereal box: what it has been and what it could be, as an oppor­tu­nity to col­lab­o­rate with pro­fes­sors and class­mates, draw­ing upon the strengths to con­tribute to research, con­cep­tu­al­iza­tion, mar­ket­ing, and presentation.

To see Video, Click on Gen­eral Mills on the fol­low­ing page:
http://www.pratt.edu/support_pratt/corporate_partners/current_partners/