Jason Miletsky - Lecturer
Continuing and Professional Studies
14/SP-PMSM-201-01 Get in the Biz: Introduction to the Landscape and Generating Revenue
14/SP-PMSM-202-01 Online Marketing I: Driving Non-Social Traffic
14/SP-PMSM-203-01 Marketing Ii: Social Media and Viral Campaign Marketing
14/SP-PMSM-204-01 Marketing Iii: Measurement and Review
14/SP-PMSM-800-01 Certificate Course in Online and Social Media Marketing
Jay Miletsky is the CEO and founder of MyPod Studios, an online video network that servers as a gated community of pre-screened, pre-approved content across numerous categories of interest. He is responsible for MyPod's strategic growth and creative direction, with plans to introduce new networks and expand it's considerable reach. A online marketing veteran with over 18 years experience, Jay was previously the CEO and founder of Mango Marketing, developing branding strategies for a diverse set of clients including the NBA, Hershey's, JVC, Kraft and others.
Jay is a published author of 10 globally distributed books, published by both Pearson Education and Cengage Learning. His titles include “Perspectives on Marketing,” “Perspectives on Branding,” and a widely adopted college textbook titled “Principles of Internet Marketing,” He has further been quoted and listed as a contributing author in numerous other titles.
A frequent seminar speaker and university lecturer, Jay has developed the course selection for this Certificate program in Online and Social Media Marketing, where he has joined the faculty as an adjunct professor.